TV Nitricka’s TV Zobor chose PBT EU for their reliable support
In a move to further extend audience outreach in HD, regional news channel TV Nitricka, with TV Zobor, acquired from PBT EU an EXEcutor HD Combo server. The solution is comprised of the PlayBox AirBox Neo for playback and Playbox TitleBox Neo for CG branding.
Established in 2010 Slovakian TV Nitricka covers the entire Nitriansky territory. The channel encourages viewers’ contributions and produces shows that focus on relevant topics such as wellbeing, decorating, fashion, gardening and many others that appeal to the demographic.
TV Nitricka’s founder Ján Baran sheds light on the importance of the HD upgrade, “Our television team produces a huge amount of content on a daily basis. Our ongoing challenge is to safeguard our position in a thriving marketplace. To achieve and maintain this stance means we have to be armed with the best technology at all times in order to perform at maximum capability and deliver an outstanding service and superior viewing experience with excellent image quality. The complex ability to focus on multiple details across multi-locations on a variety of devices and formats is essential to our survival. It was therefore imperative that we chose robust technology and reliable technical support that we could completely trust.”
Expanding further on why they selected PBT EU as technology partner, Ján adds, “The PBT EU team nailed the prerequisites that were top priority on our list – versatility, simplicity and reliability. We are very impressed with the high level of support they provide us with which means they save us an enormous amount of time. Thanks to their cost-effective and consistent service, we can concentrate our efforts on creativity.”
Miroslav Lyko, Director of News and Publicity at TV Nitricka states, “We are already familiar with PlayBox technology and PBT EU for the past ten years. We needed another dependable solution to upgrade our new facility to full HD capability. Excellent technical support was a particularly vital factor in influencing our decision. After researching the market for a few months, we were impressed with what PBT EU had to offer and are delighted with our brand-new updated EXEcutor HD Combo system. It’s the best solution that meets all our requirements and we now distribute and promote all our videos through it in order to reach the entire region and country as a whole.”
Roony Albelaty, Leading technician at TV Nitricka shares his views, “PBT EU has helped pump new life into our business. The addition of a new HD channel is a significant update to our portfolio. It sets us up to align with the industry’s latest broadcast formats and resolutions, therefore allowing us to provide viewers with better picture quality.”
Alexander Stoyanov, PBTEU’s Sales Director states, “We appreciate TV Nitricka’s decade of loyalty to our technology. It is our company policy to always go the extra mile for our valued partners and customers. We work hard to deliver the best results that hopefully exceed expectations in order to maintain the impeccable reputation we enjoy with our partners of TV Nitricka’s calibre. We are very proud to continue to support them.”
About PBT EU
What they do – PBTEU develops and provides performance-leading solutions and customisable engineering system integration to empower content providers, broadcast, production, and post-production professionals to operate efficiently at the forefront of an ever-evolving digital environment.
Who they are & Product Line – PBTEU’s primary focus is flexibility, futureproof customer-driven product innovation, fast deployment, teamwork, perseverance, openness, speed, high quality work, as well as dedicated support of its products, solutions and services, which include – PlayBox Technology Neo product suite, EXEcutor™ broadcast servers and software applications, advanced captioning and subtitling software platform SubtitleNEXT, as well as Profuz Digital’s powerful business process and information management system LAPIS designed to efficiently centralise processes and data all under one roof.
A Global Company – PBTEU collaborates with worldwide renowned technology partners across distribution and system integration projects. Headquartered in Sofia, Bulgaria with a global outreach including centres outside of the country where sales, support, manufacturing, and R&D operations take place. Visit www.pbteu.com Follow on Twitter @PBT_
PBT EU / Profuz Digital Environment Policy: We are committed to the protection of the environment through implementation and utilisation of responsible operation & management practices. We will adhere to the highest standards of environmentally safe operation of our locations for the protection of our employees, sub-contractors, clients and the people and communities in which we do business.
PBT EU / Profuz Digital Corporate Social Responsibility Policy: We are dedicated to integrating ethical, social and environmental factors within our business strategies aiming to constantly improve our CSR performance. We believe that CSR is integral to the long-term sustainability of our industry and benefits the market around us, and we try to be responsible in all our interaction with customers, suppliers, employees and the wider community.