Company’s customer-focused culture judged to stand out from competitors
Based on its recent analysis of the Global Content Protection Market, Frost & Sullivan has recognized Irdeto with its 2018 Customer Value Leadership Award for its customer service best practice and operational excellence. Each year, Frost & Sullivan presents this award to the company that has demonstrated excellence in implementing strategies that proactively create value and improve return on investment for its customers. The award recognizes the company’s laser focus on enhancing the value that its customers receive – beyond simply good customer service – that leads to improved customer retention and, ultimately, customer base expansion.
Customer Value Leadership is defined and measured by Frost & Sullivan by two macro-level categories: Customer Impact and Business Impact. These two sides work together to make customers feel valued and confident in their products’ quality and long shelf life. This dual satisfaction translates into repeat purchases and a high lifetime of customer value. In the evaluation process, Irdeto scored 9.5 out of 10 for customer impact and 8.5 out of 10 on business impact, to emerge as the leader based on Frost & Sullivan’s industry analysis.
“Increasing consumption of content on Internet-enabled devices such as smartphones, smart TVs, and tablets has contributed to growing demand for content protection systems. However, with declining price points and growing pressure to maintain margins, few vendors in the content protection market are able to provide services that align to customer needs without affecting their bottom line,” said Swetha R K, Senior Research Analyst at Frost & Sullivan. “Irdeto’s customer-focused culture and continuous improvement initiatives help the company stand out from its competitors with product and operational excellence, which is why it has earned Frost & Sullivan’s 2018 Customer Value Leadership Award.”
Irdeto actively seeks to identify ways to minimize business risk and protect its customers’ revenue performance. Irdeto’s multi-DRM and rights management solution supports all embedded and native DRMs in the landscape. Additionally, the company has launched its next-generation piracy control solution that enables automatic detection and reporting of pirated content. Irdeto is a trusted partner to many organizations undertaking this journey, delivering solutions and services that enable its customers to protect their brand, support revenue growth, create new offerings and fight cybercrime.
“Core to Irdeto’s business is being a security partner to its customers, enabling end-consumer confidence levels to be maintained,” said Doug Lowther, CEO, Irdeto. “Irdeto places significant emphasis on its customer-focused culture, which is demonstrated by high monthly customer satisfaction scores and the way in which the company and its individual employees engage with customers. This award is a fantastic recognition of that.”
Frost & Sullivan Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis and extensive secondary research to identify best practices in the industry.
Irdeto is the world leader in digital platform security, protecting platforms and applications for video entertainment, video games, connected transport and IoT connected industries. Irdeto’s solutions and services enable customers to protect their revenue, create new offerings and fight cybercrime. With 50 years of expertise in security, Irdeto’s software security technology and cyberservices protect over 5 billion devices and applications for some of the world’s best-known brands. With a unique heritage in security innovation, Irdeto is the well-established and reliable partner to build a secure future where people can embrace connectivity without fear. Please visit Irdeto at www.irdeto.com.