Editorial

The Lines of Entertainment Could be Blurring

 “Millions of girls, like from the university mostly. If we could get one to dance, just one, then that was it. We'd get out on the floor, and we'd really start to smoke.”– Ren, “Footloose,” Paramount, 1984

Maybe the greatest advance in air travel (in addition to bolts on doors) has been Wi-Fi.

No longer do you have to download movies to your computer before you leave or limit yourself to the stuff the airlines decide you should watch. You have the world of streaming to choose from.

We came to realize the importance of this on a recent five-hour flight.

We planned ahead to ensure we’d have movies that were “just” long enough to fill all of our flight time and ensured they were all on Prime.

We dislike spending 10-15 minutes searching their streaming services to find something.

There’s ALSO nothing worse than having 15 minutes of a film left to watch and they tell you to prepare for landing … sucks!

Living on the edge, we watched Snakes on a Plane (love Samuel L. Jackson), Flight (Denzel Washington as an alcoholic pilot seemed scarily real) and really enjoy Alan Ritchson in the new series Reacher.

Even with our entertainment planned out, we were also mildly curious (O.K., nosey) as to the viewing habits of the couple in front of us.

He was totally happy playing games on his smartphone and would periodically show his partner his gaming prowess by shoving his screen in front of her to show his progress.

Her?

She could care less.

She was busy on her phone jumping from one social media site to another, watching several minutes of something and then moving to something new, different, better



About thefuture.tv

Thefuture.tv, founded in 2005, is an independently owned organization that explores the future of broadcasting. It features articles, editorials, and interviews on a wide range of topics related to the ever-evolving landscape of media and entertainment. Here are some key areas of focus:

Streaming Services: As streaming platforms continue to reshape how we consume content, thefuture.tv delves into the rise of streaming services, their impact on traditional broadcasting, and the challenges and opportunities they present.

AI and Content Creation: With artificial intelligence playing an increasingly significant role in media production, thefuture.tv examines how AI technologies are influencing content creation, distribution, and audience engagement.

Technological Innovations: From cutting-edge cameras to immersive audio experiences, thefuture.tv keeps readers informed about the latest technological advancements shaping the industry.

Product Launches: Whether it’s a new streaming device, a game-changing app, or a breakthrough in virtual reality, thefuture.tv covers product launches that impact the way we consume media.

In addition to its insightful articles, thefuture.tv also provides a platform for thought leaders, industry experts, and creatives to share their perspectives on the future of television. So, if you’re passionate about the intersection of technology, entertainment, and broadcasting, thefuture.tv is your go-to resource!




Latest News

Editorial

Friendly Foe - Neat Tools Are Needed to Help Creatives Deliver Fantastic Films, Shows

Source - "The Matrix Resurrections," Warner Bros

 "Turns out, in my Matrix, the worse we treat you, the more we manipulate you, the more energy you produce. It's nuts. I've been setting productivity records every year since I took over. And, the best part, zero resistance." – The Analyst, "The Matrix Resurrections," Warner Bros, 2021

For a technology that has been around since the '40s, it's really hard to understand all of the noise – cheering and hand wringing – that has grown around AI over the past couple of years especially in the content creation, production, distribution industry.

Every morning, you wake up and someone has developed the perfect AI tool that's going to change the way we live and work.

Then you hear "experts" explain how it's going to be the second coming or the devil incarnate.

It's not a new prophecy ... the automatic loom created a panic in the 19th century, but it ended up creating more and better jobs.

The typewriter was going to wipe out jobs for secretaries but it expanded and enhanced work opportunities for millions. Yes, it did totally sc*** up our ability to write cursive but ...

Back in 1952, Arthur Samuel built a rudimentary AI checkers program that went on to beat the best players around.

Then an AI package was developed that could beat leading chess masters.

Our Sponsors


http://www.thefuture.tv/images/sponsors/harmonic.png

http://www.thefuture.tv/images/sponsors/IBC_2024.png

http://www.thefuture.tv/images/sponsors/riedel.png

http://www.thefuture.tv/images/sponsors/Bridge Technologies.png

http://www.thefuture.tv/images/sponsors/Partnion.png

http://www.thefuture.tv/images/sponsors/Polar Graphics.png

http://www.thefuture.tv/images/sponsors/expo-world-Travel.png

http://www.thefuture.tv/images/sponsors/videobits.png

http://www.thefuture.tv/images/sponsors/cuescript.png

http://www.thefuture.tv/images/sponsors/HHB.png

http://www.thefuture.tv/images/sponsors/Bluebell Opticom.png

http://www.thefuture.tv/images/sponsors/L2tek.png

http://www.thefuture.tv/images/sponsors/Luso Electronics.png

http://www.thefuture.tv/images/sponsors/NAB.png

http://www.thefuture.tv/images/sponsors/CABSAT.png

http://www.thefuture.tv/images/sponsors/CCBN.png

http://www.thefuture.tv/images/sponsors/IABM.png
Riedel Intercom Systems Enhance Communications Across Baluarte Conference Center and Auditorium of Navarra (Riedel)

 Riedel Communications today announced that the Baluarte Conference Center and Auditorium of Navarra, one of Spain's premier venues for congresses, exhibitions, and performances, has successfully implemented Riedel's Artist intercom ecosystem, Bolero wireless intercom, and IP-based SmartPanels to enhance communication across its expansive 64,000-square-meter facility.

Bridge Technologies Enhances MicroBursting Analysis for its Probes (Bridge Technologies)

Unique Analytics to identify bursty network behaviour in IP broadcast transmissions

Ready, Set, Register! The 2024 SMPTE Media Technology Summit is Open for Business! (IBC)

SMPTE is proud to present the 2024 Media Technology Summit in Hollywood, California, and we want you to be part of the action! From October 21 – 24 in the Ray Dolby Ovation Hollywood, the greatest minds in media technology will gather together to provide solutions to industry issues, give presentations on new technologies, and reconnect with their peers. SMPTE is evolving and this year’s Summit reflects that. Check out what's new!

IBC2024 Spotlight: Innovation, Talent & Growth Take Centre Stage! (IBC)

The countdown to IBC2024 is on, and this week's newsletter is packed with news designed to fuel your excitement for the industry's biggest event!

44p Selects Harmonic for Efficient UHD Playout, Media Processing and Distribution (Harmonic)

Harmonic today announced that 44p, a Germany-based media production company, is elevating its UHD playout, media processing and distribution with Harmonic's XOS Advanced Media Processor. 

Art'istic Production Transforms Live Event Broadcasting With Riedel Communications' Simplylive Production Suite (Riedel)

Riedel Communications today announced that Art'istic Production, a French-based video production and live broadcasting services company, has chosen the Simplylive Production Suite for its ability to simplify live production workflows. 

Pro Tools 2024.6 Released! (HHB)

 This is a feature packed release from Avid and is not to be missed. With ARA 2 support for plugins from iZotope, SyncroArts, and Sound Radix. 

MediorNet, Artist, and Bolero Aboard New UHD5 OB Van Power View Master Events' Cutting-Edge Broadcasts at SNFCC (Riedel)

Riedel Communications today announced that View Master Events, a premier production company based in Athens, Greece, has used Riedel's state-of-the-art technology solutions to heighten the quality of cultural, educational, and sports events at the Stavros Niarchos Foundation Cultural Center (SNFCC). 

Celebrating 30 Years of Innovation: Pioneering Fiber Optic Signal Transport Technology (Bluebell Opticom)

Bluebell Opticom Limited, a trailblazer in broadcast technology, proudly commemorates three decades of groundbreaking innovation in the field of fiber optic signal transport.

IBC 12 Weeks, 12 Reasons to Attend (IBC)

 It’s just 12 weeks until the doors open at IBC2024, the world’s leading media and entertainment exhibition and conference, and here’s 12 reasons why you can’t afford not to be there.

Master IP in Broadcast: Free Webinar - 26 June - Find Out More! (IBC)

Mastering IP Connectivity in Broadcast:

Challenges & Solutions

The transition to IP in broadcast is revolutionising workflows, but navigating this shift can be complex.  Join IBC365 on Wednesday 26 June at 14:00 BST for a deep dive into implementing IP connectivity within broadcast environments.

Riedel Communications Powers TVMonaco's Inaugural Broadcast With State-of-the-Art Intercom Solutions (Riedel)

Riedel Communications today announced that TVMonaco, the first general-interest public television channel in Monaco, has selected Riedel's cutting-edge Artist intercom system and a suite of SmartPanels, along with the Bolero wireless intercom system, to ensure seamless communication across its broadcast operations.



In Other News

Qvest optimizes rt1.tv's media workflows with AI-powered Avid solutions

Astera Awarded Best in Show at Euro Cine Expo 2024

WorldDAB News

Rohde & Schwarz manages and monitors for 3Cat

Ikegami to Introduce HDK-X500 3-CMOS HD Portable Camera System at IBC 2024

3SS and TomTom Partner to Bring New Revenue Opportunities to Carmakers with 3Ready in-Vehicle Entertainment Platform

WorldDAB News

Imagine Sets New Standard for Speed of Ad Placement with Latest Advances in xG Linear

Amagi Strengthens its European Presence With the Inauguration of a New Office in Poland

Canada's Global News streamlines news production and enhances audio quality with Calrec's Type R IP console

Hiltron Experiences Growing Demand for Ground Antenna Refurbishment

Amagi Showcases New Stream Technology With VIZIO



Recent Appointments

24i Names Sebastian Braun as Chief Executive Officer
EVS Strengthens Leadership Team to Drive Profitable and Sustainable Growth
Triveni Digital Appoints New Sales Director for APAC
Vislink Announces Appointment of Donnie Gilliam as Vice President of Operations
Teleste appoints new Vice President for North America

Other Articles

The Glitz, Hopes, Promises, Questions Were Back at CES 2024 24-Jan-24

 

Opening Day – This year, Gary Shapiro, CEO of CTA, marked the 100th anniversary of the organization and the opening to a product/information-packed CES 2024.

After all these years, it’s great to get through the holidays and make our annual trek to Las Vegas to see what’s new, what’s exciting and what the **** were they thinking with their techie offerings.

Gary Shapiro, CEO of CTA (Consumer Technology Association) has been opening the CES show and gives folks an idea of what they’ll see and miss during the four-day event spread across 2.5M square feet of exhibit space.

 It’s impossible for th3 130,000 plus attendees to catch all of the business/industry/government keynotes/panel sessions and still have time to visit anything more than a sampling of the 4,000 plus exhibitors, including about 1,200 start-ups that hope to be discovered and sell their stuff or their company. 

AI was in every product, service, promise we saw this year, along with a lot of cool and not so cool products.

AI - A Very Useful Video Entertainment Tool Kit 24-Jan-24

  

Hero image – “A.I. Artificial Intelligence,” Warner Brothers

To the logical conclusion… that Blue Fairy is part of the great human flaw to wish for things that don’t exist, or to the greatest single human gift – the ability to chase down our dreams.” — Professor Hobby, “A.I. Artificial Intelligence,” Warner Bros., 2001

Money has been important in the WGA/SAG-AFTRA strike– and you name it strike; but that’s a discussion for a later discussion.

Money was a skirmish … the long-term battle/discussion is intuitive/generative AI and the benefits it is going to deliver for studios, creators, audiences.

It’s the pitch all of the AI experts – Greg Brockman (OpenAI), Clement Delangue (Hugging Face), Sundar Pichai (Alphabet/Google), Satya Nadella (Microsoft), Aidan Gomez (Cohere) and hundreds of other VC-funded start-ups around the globe – have given that resonate with bosses … better, faster, cheaper products, services, solutions.

Even Elon Musk, who is an expert in just everything, is in the mix to deliver the definitive AI solution.

At the same time, they’re releasing and promoting the brave new world, 350 experts (including the above) issued a joint statement, “Mitigating the risk of extinction from A.I., should be a global priority alongside other societal-scale risks such as pandemics and nuclear war.”

Oh, that’s freakin’ great!

First of all, these better solutions are built on algorithms – a process/set of rules to be followed in problem solving operations by a computer.

Okay, that’s the basic premise and they seem to do what you expect them to do … sorta, kinda.

But have you ever written out the objectives/goals of the algorithms you’ve used?

Have you ever written/coded your own algorithm?

We haven’t either but then we don’t understand how to build/fly a plane. We’re comfortable that others did/do their jobs properly.

However, AI is a whole different thing because … we’ve seen the movies! 200l: A Space odyssey, Colossus, Westworld, Alien, Blade Runner, War Games, Star Trek, Ghost in the Shell, Matrix, Resident Evil, M3gan, MI: DR and probably 100s created/produced around the globe.

While it’s not technically about AI, we also viewed/enjoyed the start of it all, Metropolis, with Maria’s robot double. Gotta’ tell you, not once did things end up well for the characters that breath, eat, sleep, love/hate, desire/feel.

2024 Has a World of Potential for the Industry 02-Jan-24

“Without the burden of memories, we're a clean slate, we can have a fresh start. Nobody can tell you who you are but you yourself. This world is created by our thoughts. The rules are different here.” – Yan, “Coma,” Big Sky Films, 2019

Don’t know how to tell you but this was not the year we looked forward to this time last year.

Yes, 2020 was close to being a complete disaster, but most of us made it through with bare bones sanity.

2021/22 was all about shaping things up, getting a handle on what the new normal was going to be and getting ready for a year that would knock our socks off.

This was the year that was going to rock!

Okay, the year wasn’t BAD but it was just bad enough to seismically change the course of most of the industry’s plans and goals.

So, let’s see what tomorrow has in store for us.

First, let us clarify our position at the outset … we like to make our own mistakes so, AI? 

No freakin’ way!

After all, we’ve never seen an AI movie that ended well.

However, it’s here/coming, especially in the film/show industry.

It’s going to save time, money,and improve the product.  Just ask the “experts.”

Everyone wants their piece of the action, even though few can describe it other than it’s going to be great.

Dive in … what could possibly go wrong?

Just Business - Entertainment works best when it is professional 02-Oct-23

 

“Cause he's got everything workin' for 'im: timing, touch. It's a great feeling, boy, it's a real great feeling when you're right and you KNOW you're right.” – Fast Eddie, The Hustler, Rossen Films, 1961

We really thought 2023 was going to be the new normal.You know folks going back to work in new ways – some remote, some at the office, things being done in new, different even interesting ways and stuff getting done. The economy in the U.S. and most industrialized countries had stabilized and even improved (slightly, 2.9 percent) even though not as good as 2022 (3.3 percent) and signs are it will slow again next year because of high inflation and tighter money policies. But ordinary folks didn’t care about that because they were still trying to dig out of the pandemic years which put them even further behind. People in the U.S.  entertainment industry has been slightly bothered by that and this was the year they said BS we need to get paid equitably for our creative work – all of it.